Rimmergram’s first day thoughts of VMworld Europe 2010

Arriving at the Bella Center on Monday after noon, my first impression was that it is a good conference venue – everything on site.  VMworld Registration was a quick an easy process, no major lines like in San Francisco.  The show floor was still being put together but many vendors are here, so should be good.  The other first impression about Copenhagen is that is WAY expensive, as others have already blogged and tweeted about!  £40 for 4 beers and a diet coke is hard to swallow 🙁 albeit that was hotel prices.

I attended the VMworld VMUG Party at Custom House a great party venue on the water.  Well done to the Danish VMUG team for arranging and thanks to all that sponsored it so we could drink for free 🙂 Many of the industry blogger alumni were present including Eric Sloof, Scott Herold, Doug Hazelman, David Davis and  my old friend too, VCP #1, Ms Susan Gudenkauf.

However,  I do think Copenhagen does not work in the same way that  San Francisco and Cannes do for VMworlds – they both are locations where you can walk between VMworld and the hotels and you get more sense of a “community” in these two locations, walking around you bump into lots of people.  Whereas I feel, so far, that Copenhagen is quite diverse and disparate, and you have to take the metro to the Bella Center from most of the hotels, but will report more once I’ve been here more than 15 hours!

Looking forward to the keynotes today! And working on Centrix Software’s booth in the innovator zone.

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